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Surfstr

Marketing agency · Morges · Dublin

We build visibility.

We make you visible in AI search, build your site and brand in weeks, and automate the marketing engine behind it.

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The shift

25%

Predicted drop in traditional search volume by 2026

Gartner, February 2024

◇ Found

Crawlers can reach every page.

Search did not disappear. It moved into the answer. We make sure the answer names you.

  • Found Crawlers can reach every page.
  • Read Entity data tells machines exactly what you are.
  • Cited Assistants quote you in the answer.
  • Chosen The buyer arrives already convinced.

  • Your site

    • Pages
    • Content
    • Data tables

  • Entity layer

    • Structured data

  • Crawlers

    • GPTBot
    • ClaudeBot
    • Googlebot

  • Index

    • AI index

  • Assistants

    • ChatGPT
    • Claude
    • Perplexity

  • Buyer

    • The answer
YOUR SITEENTITY LAYERCRAWLERSINDEXASSISTANTSBUYERPAGESCONTENTDATA TABLESSTRUCTURED DATAGPTBOTCLAUDEBOTGOOGLEBOTAI INDEXCHATGPTCLAUDEPERPLEXITYTHE ANSWER

How the work actually happens

In the engine room.

  • diagnose before we design
  • position before we build
  • build with AI, decide with people
  • go live early, measure from day one
  • if it needs a hand every day, it is not finished
  • leave behind work that keeps working

01

Diagnose

Where growth is blocked: search, site, funnel, data.

02

Position

Who buys, why you, and the words that make it obvious.

03

Build

Site, content, pipelines and dashboards, built with AI at speed.

04

Launch

Live, measured, and visible in search and AI answers.

05

Automate

The engine runs without a hand on it every day.

06

Compound

Content, citations and data that keep working month after month.

Experience

Across
Industries.

From business schools to bottling lines. The kinds of companies we have positioned, built for, and kept growing.

Higher Education

01 / 09

  • Higher Education
  • FMCG
  • Software, Technology and SaaS
  • Fashion
  • Beverages
  • Hospitality
  • Film and Movie
  • Jewellery
  • Energy
Higher Education work

Case studies

Proof,
Not promises.

surfstr.de

Our own D2C food brand, where every method we sell is tested first.

surfstr.de website

The challenge

Launch a consumer brand across EU marketplaces with a team of one and no agency budget.

What we did

  • Shopify build and EU marketplace integration
  • Content automation pipeline for product and editorial pages
  • GEO layer so the brand is cited by assistants for its category

The result

  • A live brand run on our own money
  • The automation stack we now sell, proven in production
  • A reference we can show, not describe

Off the clock

Sometimes
We run
A food brand.

Surfstr.de is our own cocoa and functional-food brand. Different playground, same discipline.

See the lab

Contact

What should we
Fix Next Now?

Surfstr

Marketing agency · Morges · Dublin